You train your people. You set your standards. Then a customer walks in on an ordinary Tuesday. The experience can be completely different. Mystery shoppers close that gap. They are also called secret shoppers. They live your business exactly as customers do. On site. By phone. Online. They report the truth. You see your business through your customers’ eyes.
Signing up is free. The first 3 pilot shops are free*, with your first order of five or more. Read real reports first. Commit after. No payment is taken anywhere on this site.
One honest catch: pre-orders only for now. Shoppers for your area are being recruited and trained now. Your pre-order starts that. We post free ads for shoppers in your area. Facebook. Instagram. WhatsApp. We recruit your shoppers. Then your shops run.
The mark is 20%20. The deal is simple. 20% off the standard rate. On the first 20 onsite visits of every order.
Every order. Every month. Per company.
Five-visit minimum to open an order. Visits past 20 bill at the standard rate.
Already Have a Mystery Shopping Program?
Hindsight will take 20% off the cost of it.
Show us what you pay now. We quote the same work at 20% less.
Bring a current invoice. Bring a current quote. Either one works.
Same shops. Same reports. 20% less.
Hindsight is always 20/20!
An Army of Trained Information Collectors
Your shops are run by people who stay, train, and earn a stake in the work.
Read the full explanation
The shoppers are not a rotating cast of one-off strangers. Hindsight shoppers stay. An army of people who actually work with you. They return to the same businesses. Visit after visit. They learn what good looks like at yours. They take the work seriously. They have a stake in it. Hindsight is built to share its growth with the shoppers who create it. Every accepted shop earns them a Share Unit. And your business earns too. Every accepted shop earns your ordering seat a Share Unit. That is Hindsight Share. Ten cents of every dollar goes into a pot. At the end of the year, the pot is split across every Share Unit earned that year. No amount is promised in advance.
Came From Facebook or Instagram?
Sign up to see the full program.
Start with your phone number.
When the portal opens your account, a six-digit code is texted to that number.
Enter the code. Step inside your portal.
The full program waits there. Program specifics. The 20/20 mechanics. Ordering.
The whole order on one page. The finished report first. The upload in detail. The app before, during, after. See how ordering works →
Reports Your Managers Can Coach From
Every shop answers one question.
Read the full explanation
A sample from the standard report. Every visit is scored against the same instrument, question by question: Was the telephone answered within four rings? Did the agent give his name? Were you asked for yours? In the filled sample an apartment visit scored 67 of 81, strong on the greeting and marked down where the follow-up never came. That is the shape of every report your managers receive: the score up top, and underneath it the exact steps that earned the score, ready to coach from.
Every location. One tally. Weakest first.
What was it actually like for the customer? You see the greeting. You see whether customers feel welcome. You see whether questions get clear answers. You see whether follow-up happens. You see cleanliness. Comfort. Ease. Location by location, you see where training will pay most.
Each channel catches a different part of the journey. Phone shows how an inquiry is handled before a customer arrives. Online shows whether anyone follows up at all. On site shows the rest. The greeting. The qualifying. The demonstration. The close. No single channel tells the whole story. Read together, they explain it.
Read together, the scores show what kind of problem you have. One low score at one location on one day may be a bad day. The same low score at every location is a pattern. One step scoring low everywhere points to the process. Follow-up is the example. One person scoring low on one step points to coaching. You learn what is happening. You learn where. No guessing from one angry complaint. No hunches.
The same report is scored the same way every time. Visit after visit. So the next shop shows what changed. It shows whether a fix worked. Or only looked good on paper.
The reports are not the end of the job. One report tells you about one visit. Tallied across locations over time, the same reports become a management tool. You see which locations lead. You see which lag. You coach from what your best location demonstrably does. Specific things it gets right. Things the rest can copy. The next round of shops verifies the fix landed. The single report is the evidence. The tally is how you manage with it. Then your customers add their voice. Privately through Evalubuy. Publicly through QReview. The cycle turns. Your people get measured again.
Your reports are your data. Your systems can use them. Every report is structured. Answers. Scores. Item by item. Export comes in standard machine-readable formats (JSON and CSV). They feed your own reporting. They feed your own analysis. Nothing needs re-typing. Nothing stays locked inside our paperwork. If you want those reports connected straight into your own systems — including your own AI tools — that access is available as an option on any program. Ask, and we’ll set it up with you.
Pick Your Business Type
Apartments. Car dealerships. Hotels and resorts. Casinos. Senior living. One standard report for each.
Pick your business type. The notes below change with your pick.
Car Dealerships (Sales & Service)
Sales. Service. The shop walks the customer’s whole path. The greeting. The needs assessment. The test drive. The pricing presentation. The follow-up. Tell us the storefronts. Approve the scope. Start with 3 free pilot shops* at one storefront, with your first order of five or more. The same report scores every storefront. You compare them fairly.
Apartment Leasing & Property Management
The shop follows a prospect’s whole journey. The phone call. The tour. The model apartment. The close. The follow-up. Every community gets the same report. Every community gets the same score. You compare your locations fairly. Quarter to quarter. Same questions. Scored the same way. Every time. Paul brings property management experience to scoping each program.
Resorts, Hotels & Cruise Ships
A shopper checks in as an ordinary guest. The report covers the whole stay. Check-in. Rooms. Restaurants. Amenities. Service. Tell us the properties. Approve the scope. Start with 3 free pilot shops* at one property, with your first order of five or more.
Casino, Horse Track, Boat Casinos
Guest-experience evaluation only. Floor service. Restaurants. Hotel. Cleanliness. Amenities. No ID checks. No gaming-commission testing. No investigation of any person.
Senior Living / Assisted Living
Shops cover the tour. Shops cover the family experience. Warmth. Honesty. Cleanliness. Follow-up. Service questions only. No health questions. No medical questions. No capacity questions. Ever.
How the Shop Is Done
You also choose how the shop reaches you. By phone. On site. Both. The choice is part of your order, made inside.
Every shop runs on a standard Hindsight form. One form per business line. The five lines above each have one. Scored the same way on every visit. Need a form of your own? Your own questions. Your own scoring. That is custom work. You give us your inputs. We build the form. Building it carries a charge. The charge is quoted for the job. It is talked through with you first. The same rule covers any big-ticket order. Send a report in another form? Translating it into the standard form is part of processing. No charge.
Sign In
Signing in takes two things: your email and your phone number. We text a code to the phone. The code proves the number is yours, and your account opens. New to Hindsight? The same door creates your account. Free.
Inside, the app asks what kind of business you have. Your card opens the samples, the report system, and the order form.
How to Get Started
Six steps take you from signup to scored reports.
Read the full explanation
Tell us your business type and locations.
Start with the tabs. Use the form above. Or write to the Hindsight office.
Approve the shop scope.
Nothing starts before agreement. We agree what the shop covers. There is one set of free pilot shops* per company. It comes with the first paid order of five or more.
Pre-order.
Pre-orders only for now. Shoppers for your area are being recruited and trained now. Your pre-order arrives. We post free ads for shoppers in your area. Facebook. Instagram. WhatsApp. We recruit your shoppers. Then your shops run.
Start with 3 free pilot shops*, with your first order of five or more.
One business type. 3 locations. Shops run once shoppers are recruited in your area. Learn nothing costing you money? You owe nothing.
Read the reports and scores.
The same report comes back for every location. Scored the same way. Results compare fairly.
Keep going. Or don’t.
An ongoing program is free at first. Anything further is settled with the Hindsight office. Never charged on this site.
Paying is simple once a program runs. It is prepaid. You fund your program up front. Each shop is covered from that balance as the shop is accepted. No shop runs unpaid. Pay by card, and a 3.5% processing fee is added to the prepayment. Pay by Zelle, check, or wire, and there is no fee.
*The three pilot shops carry no Hindsight fee. The business pays the shopper’s pay, 30% of the standard price. The business also covers the shopper’s allowance for whatever the visit requires — a meal, a test drive, a wager, a night’s stay, or the purchase being evaluated.
Statewide & Nationwide Businesses
One order covers the whole chain.
Read the full explanation
Running locations across a state? Across the country? No store-by-store sign-up. No paperwork repeated a hundred times.
It starts with one list. Send one spreadsheet of your locations. Business name. Location number. Address for each. Our upload takes up to 500 locations in a single file. A larger chain sends more than one file.
That one list sets up every location. Each storefront gets its own QReview sticker. Each gets its own page on Hindsight.us. The page ties to that location’s number. Prefer the private lane? Evalubuy goes on its receipts instead. The maker ships each sticker straight to that storefront. Your staff put them up. Counter or door.
Mystery shops come off the same list. Ordered per location. No second setup. No re-typing addresses. Corporate sees both views at once. Every location on its own. The whole chain together. Strong locations stand out. Problem locations stand out. Side by side. Stakeholders get one program. One standard. Chain-wide numbers. The rollout is funded like every program here. Prepaid up front. Each location’s shops are covered from that balance as they are accepted.
The pre-order rule still applies. Shoppers for each area are being recruited and trained now. A pre-order in an area triggers our local shopper recruiting there. A chain order puts every one of your areas on the list at once.
Use the form above. Put your location count in the message. Put your states in the message. Rumi replies with the rollout plan.
What Our Shops Do — and Never Do
Every Hindsight shop follows one bright line. Our people are ordinary customers. Nothing more.
Do: evaluate the experience as an ordinary customer. Greeting. Cleanliness. Speed. Script compliance. Facilities. Food/stay quality.
Never do: surveillance. No following any person. No investigating any person. No integrity/theft stings. No testing an individual employee for wrongdoing. No gathering evidence about a person. No recording conversations. Our shoppers act only as ordinary customers evaluating a service.
Photos: shoppers photograph what a guest can see. The property. Their receipt. Their invoice. Each photo is filed inside the report as evidence. Never restricted areas. Never another guest’s documents. A photo is not a recording. No conversation is ever recorded.
Hindsight